ABOUT US

SEEDINO® Group is a Hong Kong fashion sportswear community brand established in 2025, dedicated to creating an accessible fashion and cultural community for children and youth in the swimming community.

We focus on our own swimming community culture, including the member club SEEDCLUB, swimming lessons, swimming products, and the SEEDPLAN swimming competition. We also provide customized swimming product services and OEM production, creating the most comprehensive personalized growth platform for all children who love to swim.

SEEDINO strives to provide high-quality products, integrating different cultural elements into swimwear designs. Whether it's for major sports events, school organizations, swimming teams, or customer communities who love Hong Kong culture, we can design unique personalized swimwear for them, showcasing the unique characteristics of each wearer.

SEEDINO is also committed to promoting original Hong Kong designs, known for exquisite craftsmanship and excellent quality.

Our production process is meticulous and rigorous, covering every detail from selecting high-quality fabrics, designing unique accessories, digital printing technology, to creative swimwear design and precise tailoring. Every step is personally overseen by our professional team, ensuring that each product exhibits unparalleled quality and aesthetic appeal.

Our mission is to bring Hong Kong's creativity and craftsmanship to a wider international stage, allowing customers worldwide to experience this heartfelt passion and dedication.

Choosing SEEDINO means not only choosing a swimsuit, but also choosing a persistent lifestyle and a pursuit of quality and beauty. As the brand slogan states: "LET'S IMAGINE!", imagine and create your future.

About the brand story: The creation of SEEDINO builds a bridge between me and my children's swimming journey

The name SEEDINO (pronounced: seed-in-no/lau) combines "Seed" and "Innovation," symbolizing growth and creation. This is not just a product; it carries my love and expectations for my children, and it brings together stories of family growth.

Every SEEDINO product has a deeper educational meaning - a vehicle symbolizing perseverance and effort.

As another father of a school swim team member shared with me, SEEDINO felt like a combination of "Seed" and "Dino," symbolizing the desire for children to achieve greatness. Therefore, in everyone's perception, SEEDINO has different positive interpretations, and I am delighted by this sentiment.

I hope that every child who wears SEEDINO products conveys this belief: "As long as you persevere, dreams are not out of reach."

As parents, we cannot control every step of our children's growth, but we can accompany them, encourage them, and be an unextinguishable light when they need it.

SEEDINO is not just an ordinary brand or product; it is an extension of my love for my daughters and a testament to every drop of sweat and every effort they make in their growth.

Life's coincidences often become necessities for growth.

Thank you to every parent and child who accompanies us, and thank you for your support and trust.